Last week, we learned that ChatGPT is overtaking Chrome in monthly usage. If you're not already thinking about the impact of AI on your strategies and processes (and even if you are), we've got you covered in this issue. Read on for three different angles on AI and marketing, and one guide to LinkedIn Document Ads. When you're done, hit the reply button to let us know what's on your mind: How do you plan to account for AI in 2025 planning? 

AIOs Are Stealing Your Clicks

There’s enough speculation about the impact of AI on search – we decided to get actual data. Here’s what we learned when we set up AI Overview tracking for 100+ clients.

AI isn't the future of marketing—it's the present

How to identify whether you’re behind the curve on AI adoption, along with strategies for how to get yourself up to speed.

Transform Content Creation With AI

Whether or not you’re behind the AI curve (see above!), you can benefit from our recommendations for leveraging AI in your content creation process.

Show Up In Their Feeds

The ultimate guide to sharing downloadable content—like eBooks or white papers—directly in your audience’s LinkedIn feeds with document ads.

Try This New Tool

Assess your AI readiness with our custom GPT: Are You In the Loop?